Daymond started out sewing hats at his mom’s house and selling them on the street for $10 apiece. His big break came when he and his friends started FUBU ("For Us, By Us")—a fashion line that spoke directly to hip-hop culture. He leveraged music videos and celebrity endorsements before influencer marketing was even a term. With grit and marketing genius, he built FUBU into a $6 billion global brand. Later, as a Shark Tank investor, he became a mentor to countless entrepreneurs, all while staying true to his roots.